Why at least 20 hashtags on Instagram are perfect

Hashtags on Instagram: how many should there be? That is the eternal discussion within the Instagram community. The analysis experts at Fanpage Karma have dealt with this question in detail. The results will come as a surprise to some.

One to three hashtags? Seven hashtags? Nine hashtags? Or 30 hashtags? This question has been driving social media managers, influencers and normal Instagram users around.

Absolute interactions per post are not meaningful

So far, studies on the number of hashtags on Instagram has tended to be lower. This is because of large-scale analyzes show that an average of seven or fewer hashtags is used on Instagram.

However, the clients of the studies and their analysts are making a big mistake, as the specialists on the social media analysis platform Fanpage, Karma explain. They usually look at the absolute number of interactions.

However, it would be more meaningful if the number of interactions was compared with the size of the account. After all, 100 likes are much better for a small account than for a large one.

In addition, Instagram accounts with several million followers achieve great reach even without hashtags - simply due to their large fan community. This falsifies the results and studies on the number of hashtags on Instagram.

Hashtags on Instagram: The right number for likes

In order to work out those mistakes, Fanpage Karma examined more than five million posts from 300,000 Instagram profiles and compared the numbers. The results of the investigation should surprise some users.

If the goal of the post is to get as many buy Instagram likes UK per follower as possible, the maximum number of 30 hashtags per post is ideal. Incidentally, this applies to Instagram profiles of any size and, according to fan page Karma, is even statistically demonstrable.

Hashtags on Instagram: The right number for maximum reach

Of course, likes are not the most relevant of all Instagram metrics. That's why Fanpage Karma examined 1.5 million posts in a second analysis. The analysts paid attention to the ratio of likes and reach per follower.

Again there is a surprise. Because the result makes it clear: Posts with 20 to 24 Instagram hashtags achieve the greatest reach per follower.

Conclusion

If you want to optimize the sheer number of likes and your own reach, you should use just over 20 hashtags per post. Of course, neither hashtags nor reach is the key figures on Instagram.

Nevertheless, your own success on Instagram hashtags can be quickly maximized in this way. It is essential to use the right hashtags. Only generic keywords like #Love don't get the best results.